About Bennett University

World Class Education Fueled by Global Academic Partnerships

Extending the core journalistic principles of Trust, Knowledge and Public Service, Bennett, Coleman and Co. Ltd. (BCCL) established over 180 years ago, has continually undertaken initiatives for the betterment of Indian society. The group started expanding into the education sector with the launch of Times Pro - which focuses on short-term courses that enhance employability. It then launched Bennett University, a state private university in Uttar Pradesh with the aim of providing Ivy League quality of education to undergraduate and postgraduate students making them, ‘life and career ready’. Bennett University located at Greater Noida, commenced its operations on 08 Aug 2016. The University fosters a proactive environment of Innovation and Entrepreneurship, while enhancing skills in all areas of higher education through the internationally acclaimed Centers of Excellence such as Centre for Innovation & Entrepreneurship (CIE) and Centre of Executive Education (CEE).


Ranked among Private Universities in India for BBA program, School of Management-IIRF 2022

Top B-schools under Private Universities, Uttar Pradesh – Open Magazine

Grade Diamond Band, Outcome-based Education Rankings- The Premier Institute for Academic Excellence


  • 8 Specializations: BBA International Finance and Accounting – Integrated with ACCA, Marketing, Finance, Entrepreneurship, Human Resource (HR), International Business, and Business Analytics, Advertising & Public Relations
  • Option to pursue BBA (Hons) by earning 20 additional credits. This includes a Dissertation and Managerial Effectiveness Workshop.
  • Admission in Foreign Universities: Students from BBA batch of 2021 selected in Singapore Management University, Singapore; University of Liverpool, UK; University of Texas, Arlington; SAULT College, Toronto; University College Dublin, Ireland; Curtin University, Australia and many more
  • BBA batch of 2021 placed in BYJU’s, Da Milano, Lido Learning, Zomato, Publicis Media, HIS Makit, etc.
  • BBA students have launched start-ups like C-Safe Key, A No-Touch door opener tool; Reeyal, in skincare; Chocolatebox, producing handcrafted chocolates; HappyUs, an app that facilitates conversations to help people to manage stress; Shoppers Darbar, business group on Facebook with 8 lakh + members; Gymtrainers, an online marketplace to hire fitness trainers; to name a few
  • Curriculum is mapped to the top 10 job skills of 2025, as suggested by World Economic Forum in 2020
  • Partnership with ACCA, UK - Collaborated with ACCA, UK, to start a new integrated BBA-ACCA specialization. 6 papers are exempted from the rigorous ACCA exams; 7 papers are taught as complete courses as a part of specialization
  • Projects on Leadership, Workshop on Design Thinking, Social Immersion Internship, Corporate Internship, Managerial Effectiveness Workshop, Community Service Project, Industry Immersion and Project, Discovery Walk and Out Bound Training Programs are integral part of the curriculum
  • Internships: Companies where our students have interned are Outlook Group, Bajaj Capital, Axis Bank, SMC Group, Jindal Poly Films, Tenhard India Pvt, India, Pragyata Foundation, to name a few.



The university's Bachelor of Business Administration (BBA) program is designed to equip students with the skills and knowledge needed to succeed in the fast-paced world of business. With a focus on practical learning and experiential education, the BBA program at Bennett University prepares students for a successful career in the global business landscape.

Leap in Business with BBA

BBA programme prepare students to develop the three most essential skills:

  • Critical Thinking
  • People Handling
  • Active Learning
  • Being the best university for BBA in India, the varsity has mapped curriculum to the top 10 job skills of 2025, as suggested by the World Economic Forum in 2020.
  • The programme involves summer internships, industry visits, community projects, Discovery walks, and various opportunities to gain experience through value-added courses and General Electives offered by other schools.
  • BBA includes Credit Based Choice System (CBCS) and is in line with UGC’s classification of courses such as Ability Enhancement and Skill Enhancement Courses


  • Passed XII standard from any recognised Education Board with minimum 55% marks (Class XII Best of 3 subjects score) and English as compulsory subject OR IB Board with minimum score of 24
  • Selection will be based on Class XII Best of 3 subjects score (comprising of English as compulsory subject and any other two subjects with highest score) OR SAT score OR CUET Percentile Score



Marketing Specialisation in BBA Programme acquaints student to gain complete knowledge of marketing management. The key courses canvassed in this Specialisation are Integrated Marketing Communication, Sales and Distribution, Services Marketing, Product and Brand Management, Consumer Behaviour, among others.


BBA in Finance imparts comprehensive understanding of money, accounting, and advanced concepts to settle complex monetary issues. The primary courses covered under Finance Specialisation are Financial Modeling and Analytics, Security Analysis & Portfolio Management, Financial Markets, Financial Services, and Insurance, to name a few.


Entrepreneurship Specialisation focuses to encourage a sturdy entrepreneurial attitude among students. This Specialisation allows students to learn specific knowledge and abilities required to formulate an entrepreneurial venture. Further, it lends the firmness to transform their innovative thoughts into new organizations. Courses under this Specialisation are Venture Creation Strategy and Simulation, Family Businesses Essentials, Entrepreneurial Marketing & Finance, Global Entrepreneurship.

International Business

BBA degree with a Specialisation in International Business is the most ideal for a competitor who needs to seek after higher studies/profession abroad. The course prepares future leaders to know about the business administration in a global environment. The course list for this Specialisation incorporates Emerging Markets in International Business, International Business Environment, EXIM Procedures and Documentation, International Finance, Cross-Cultural Management, International Finance, among others.

Business Analytics – Integrated with Institute of Analytics UK

Business Analytics evolves information and train students on prescriptive, descriptive, and predictive business modelling abilities. These are the most recent apparatuses/strategies and software are used to analyse and solve issues for the implementation of changes and business development. The course list for this Specialisation incorporates includes Statistics with R, Simulations and Heuristics, SaS and Tableau, Python Programming, SQL, Machine Learning & AI, Social Media Analytics, Neural Networks an Deep Learning.

Human Resource Management

BBA in Human Resource Management is a Specialisation which focuses on helping students understand the recruitment process, managing people, and providing direction and guidance to the workforce. The course list for this Specialisation includes HR Tools and Techniques, Industrial Relations and Labour Laws, Leadership and Change Management, Recruitment and Selection, and Organizational Development.

International Finance and Accounting – Integrated with ACCA,UK

This Specialisation is designed in collaboration with the Association of Certified Chartered Accountants (ACCA), UK. This is one-of-a-kind specializations offered with ACCA certification as it integrates the curriculum of ACCA with the BBA degree. A student thereby saves time spent on pursuing ACCA certification on their own. If a student pursues this Specialisation, they can directly get exemption of six ACCA courses in the certification. The course list includes Advanced Management Accounting, International Law, Financial Reporting, International Financial Management, Performance Management, Audit and Assurance, among others.

Advertising & Public Relations

This immensely trending specialisation in BBA will give you hands-on understanding in modern advertising, marketing communications and public relations while also preparing for them for competitive industry. It provides a foundation for creativity in advertising a product or service as well framing PR strategies for business awareness, reach and publicity. Similarly, brand management, public relations, media management, all aspects are being combined in theoretical and practical study.


The Bennett University Merit Based Scholarships is awarded for the first year of the Undergraduate program. The decision for this scholarship is based on the candidate's scores in qualifying examinations, i.e., 10+2 score or SAT score.

Scholarship Range XII Score (Best of 3)* SAT Score IB Score
50% >=95 >=1401 >=40
35% 85-94.99 1301-1400 34-39
25% 80-84.99 1201-1300 32-33
15% 75-79.99 1150-1200 30-31

*Terms and conditions apply


Avg Package- INR 4.52 LPA
Highest Package - INR 10 LPA

Student Testimonials

Anirudh Sarda
Batch: 2018-21

BU has always given opportunities, be it academics or performing arts, which have helped me excel in both areas.

Aditya Sachdeva
Batch: 2019-22

BU has provided me with supportive mentors, who helped me improve and taught me different aspects of life.

Sejal Bhatagar
Batch: 2018-21

My journey of success would not have been possible without the support of my faculty, peers, and the environment Bennett University provided me throughout my program.

Hardik Aggarwal
Batch: 2018-21

From beginning my start-up to winning Chancellor's overall star-performer, including academics, Bennett University has given me dynamic exposure and remarkable opportunities to prosper & learn.

Batch: 2017-20

As a student of the founding batch, Bennett had provided us with a plethora of opportunities. Due to my faculty's support, my batchmate and I were able to publish our research paper.

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Contact: Plot No 8-11, TechZone II, Greater Noida, Uttar Pradesh 201310