IIM-Bangalore enters the undergraduate space 

Indian Institute of Management Bangalore (IIM B) is gearing up to introduce its groundbreaking Bachelor of Business Administration (BBA) program specializing in Digital Business & Entrepreneurship (DBE).

This pioneering program is designed to equip students with essential skills and knowledge critical to navigating the digital business landscape. It focuses on digital strategies, core business concepts, and innovative entrepreneurial approaches to nurture future leaders in the rapidly evolving digital world.

What sets this program apart is its unique approach of delivering content through an online-asynchronous mode, while conducting examinations offline at designated centers. Rishikesha T Krishnan, Director of IIM Bangalore, provides exclusive insights into the program, shedding light on the motivations behind its launch and the impact it will have on not only fresh high school graduates but also on working professionals.

The curriculum is skillfully designed to find the perfect combination of entrepreneurial spirit, astute business management abilities, and state-of-the-art digital technology.

The idea behind this is to provide students with the required tools to succeed in the competitive business world.

• First Year: Focus on Business Management fundamentals.

• Second & Third Years: Emphasis on Entrepreneurship.

The program promises flexibility in learning, hands-on project experience, and valuable networking opportunities, thereby revolutionizing the landscape of undergraduate education. With a focus on real-world application and global exposure, it stands to redefine the traditional approach to business education and prepare students to thrive in an era driven by digital innovation.