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Yaadon ki Dukaan is the third in the series of Urdu poetry books published by Muasir. The title is drawn from one of the nazms in the book. The book compiles a variety of poetry inspired by people, situations, and experiences. In order to reach to the largest number of readers, the poetry is laid out in all three scripts - Roman, Devanagari, and Urdu. In addition, the e-book is available free for the connoisseurs of the language and poetry. The book has been embellished with select poems, and their themes illustrated by artists. Notably, Shashi Shetye has contributed his illustrations for a few poems and also for the cover of the book.
**Note: 100% of the proceeds will be dedicated to the education of the poor and underprivileged children.
Career launcher CSR enables underprivileged children in government as well as private schools for BOP children through "VidyaJyoti"
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The children are provided with coaching and mentoring online and in person, beginning grade 9. The program supports to improve the academic scores as well as enabling the children to prepare for a career of their choice, help create a new India.